ARTIST INTERVIEW | COORDINATORS NATALIE & STEPHANIE OF LOVELYFEST EVENT DESIGN
Natalie and Stephanie of Lovelyfest Events are sisters, best friends and phenomenal designers! They come from a family of artists and their dad occasionally collaborates to create wedding details from his metal fabricating business. It's assets like that and their backgrounds in art / interior design which compel Nat & Steph to make everything unique and true to each couple they serve. From handcrafting the intimate decor details to creating elaborate signs and backdrops they design everything with the heart to work from a bride's childhood wedding dreams and make those dreams a reality. Success for these artsy sisters is when a bride walks into her venue and first experiences her wedding atmosphere, she is stunned with amazement and feels; "Woah... This is beyond my wildest dreams!" All the clients they have worked with absolutely trust Natalie and Stephanie to do everything and they say that really frees them up to give their couples everything they want and more. They also just launched their own Lovelyfest Shop where you can find custom signs, cake toppers, stir sticks, and more! Check out this dynamic sister duo that is Lovelyfest Events!
How did you get started doing what you do?
We are sisters and have always been creative. Around 2012, a few years after Natalie got married, we were trying to figure out where to go next with our careers. Being creative with weddings and parties was something we were doing on the side, so we decided to go all-in and start our own company! Right from the start we were making custom signage for our wedding planning & design clients. So it just seemed fitting in 2020 that we'd pivot our business to include an online signage shop!
Who or what continues to inspires you?
We are inspired by so many things! Anthropologie is always so inspiring - from their displays to their jewelry, we'll get an idea from the tiniest thing that we see in the store and brainstorm from there. We're also really inspired by our client's unique stories. This is what helps build the wedding design and make each of our weddings so unique!
What makes your business unique?
We strive to make each of our weddings unique to our couples, which we think in turn makes our business unique! No two weddings are the same. If our client is inspired by something, we try to take it and twist it to become something new and meaningful. Through signage and decor we have really set our weddings apart and we have so much fun doing it! Another thing that makes us unique is that we actually design and create so many of the details at our weddings. From welcome signs to favors, to even constructing balloon backdrops and 7' tall walls, we have done it all.
How would you describe your ideal couple?
Our ideal couple is one that is madly in love, and has fun stories about their relationship together that we can use for the overall wedding design. We love hearing about the little inside jokes our couples share, or where their favorite place is to travel together, or what their favorite restaurants are. Having a couple that shares more about what makes them special is so important to us! And a really ideal couple is one that also trusts us fully to make their dream wedding come true.
Favorite part of a wedding?
Two parts! When the bride walks down the aisle and the groom sees her for the first time, and when we reveal the reception space to the couple for the first time!
What question do you always ask the Bride & Groom?
What brought you to Lovelyfest? We like to know what they like about our work, it gets us started on the right track.
What's your business philosophy?
We're all about the little details and designing weddings to really capture our clients personalities and love stories.
Why do you do what you do?
We love to be creative and this has been a great outlet for us. We love weddings and want to help couples to have the best day of their lives and have amazing memories.
What would you say is your greatest accomplishment?
Our greatest accomplishment in Lovelyfest was probably getting Stephanie and Jared's wedding featured in Martha Weddings. And of course opening our new shop!
Wedding trend that you're loving right now?
Love that small weddings with tons of little personalized details are in right now!
Wedding trend that will hopefully be out next year?
Pretending photo shoots are real weddings! We see this ALL the time on social media. The whole fake-it-till-you-make-it trend has gotta go.
Where do you see yourself (or business) in the near future?
We see our signage shop really expanding and being a great resource for all the 2021-22 weddings coming up! We can't wait to make tons of signage and custom items!
Tell us about your first job?
Natalie - bagel shop
Stephanie - teacher's assistant
OK, tell us your Nickname(s)?
Natalie - Natilda, Natalia
Stephanie - Steffy, Steph, TeeTee
Tell us one thing few people know about you?
Natalie - went to school for interior design
Stephanie - was on the crew team in college
What's in the top 5 of your bucket list?
We both really want to go on a private luxury yacht one day like Below Deck ;)