Zest It Up

San Luis Obispo Planners


[email protected]

While I grew up planning themed birthday parties for myself and setting up mud pie buffets in the backyard, it’s no surprise that my passion for bringing people together has only become a lifestyle. I love to watch the magic unfold as people gather around the table with good food, good drinks and great music. Just give me a reason to celebrate and I am there walking around making things pretty, or as I like to call it…"zesting.” I am inspired by nature, layered textures, travel and thrifting. I believe just as your outfit or home represents you, your event should be an extension of you as well- highly personalized! I love dreaming up all the details and fabulous design, but all in all I am about the memories and time spent celebrating life’s moment’s. Let’s celebrate together….

-Samantha Nason


Unforgettable Wedding Day Thanks to Zest It Up

Maxwell Lin
MARRIED: February 4, 2023
VENUE: Biddle Ranch Vineyards, SLO, CA
We recently had the pleasure of working with Zest It Up as our wedding planner, and we couldn't have been happier with the experience. She was organized, responsive, and incredibly skilled at bringing our vision for the wedding to life. The plan...

The best decision we made!

Giselle Crout
MARRIED: November 3, 2022
VENUE: Templeton, Ca
I cannot say enough good things about the lovely Samantha and the Zest it Up team! She was amazing, from beginning to end. Sam made planning our event just shy of effortless, and most certainly she took all the worry out of it. Think about th...

Zest it Up is in a league of their own!

Stevie Daley
MARRIED: July 30, 2022
VENUE: La Lomita Ranch, San Luis Obispo
Sam is incredibly experienced, detail oriented, thoughtful, easy-going, and an absolute pleasure to communicate with and work with. Right off the bat she helped us with planning around our wedding budget, proposed incredible vendors within our b...

The Zest it Up team is the best!!

Kaitlin Hatfield
MARRIED: May 7, 2022
VENUE: Ella's Vineyard
Hiring Sam and the Zest it Up team was the best decision we made when planning our wedding! My husband and I were living in Boston when planning our central coast wedding, and Sam was with us every step of the way! She was responsive, supportive...